Main Press - Occasions D ' Affaires

The Man Who Could End World Hunger. Mogul or Missionary?

Perched on the southern. slopes of Mount Royal, the view from Yank Barry's posh four story brownstone headquarters in downtown Montreal is spectacular. From here, it seems, you can see forever. The vision that drives his business and humanitarian concerns is equally far-reaching.

Walls lined with memorabilia are a study in contrasts: glittering gold and platinum records juxtaposed with small, black and white photographs and letters of thanks from heads of state, charities and children around the world. Although they compete for attention with modern art from Picasso, Dali, Tamayo, Zadkin, Yamagatta and Epstein, the heartfelt expressions of gratitude are most highlyvalued. The eye is rewarded at every turn: a mint 1952 Mickey Mantle Topps base ball card and the coveted Chrysler Cup, won in 1990 with best friend Gary U.S. Bonds and Lee Travino.

Entertainer, entrepreneur, philanthropist

Working on a major famine relief project, Barry was disturbed by the poor quality of the food sent to Africa and resolved to do something about it. "The show's producers had the best intentions in the world but a lot of the food was stale-dated to start with and wasn't going to improve on the ship or in distribution center he says. Financing the deal through the sale of his vintage baseball card collection, he bought the world rights to a food formula which he called VitaPro, an appetizing, nutritious protein product that required no refrigeration, had a long shelf-life and could be marketed at a fraction of the cost of meat. "But that was just the beginning" says Barry. "It took us two years of R&D to crack the code. Lots of companies have tried to give soy protein the taste and texture of meat; we're the first to succeed. For five years we refined the ingredients and formulation in hotels, schools, country clubs, hospitals in 18 countries around the world. It was test, gather feedback, reformulate, and again until we got it right. Kind of like Broadway, we opened out of town to iron out any wrinkles."

Pasteur Calls it "The Food of The Future"...

Barry relates a remarkable story: "A few years ago in Monaco, while hosting a banquet in a five-star hotel, one guest refused to believe that the dishes he'd enjoyed were actually meatfree. He asked me to send samples to his home in France. Some months later a scientific report arrived at my office, on the letterhead of the prestigious Pasteur Institute in Lille, France. It turns out that my mysterious dinner guest was the Director of the Pasteur Institute and that they'd done comprehensive scientific tests on our products, calling them ‘the food of the future'."

Success in the commercial market led to the launch of a consumer venture, named Global Village Market. The line of meat substitutes is created from soy isolate - the filet of the soybean - and is endorsed by three-time World Heavyweight Champion Muhammad Ali.

Bearing Ali's picture, the product line is aptly called ‘‘The Greatest", marketed in Burger, Beef and Chicken flavors. Ali is a longtime friend of Barry's and also acts as goodwill ambassador for the company. Ali believes Global Village Market is the company of the future: "I've got a guy in my corner named Yank Barry. He's a great man with a great product that can help us achieve our goals in a sane, sustainable way; food that celebrates life and the human spirit; food that nourishes the body and the soul. When you eat these products you get all the taste and texture you want, in a way that's healthier for you and the planet ‘‘ The product line also includes high-protein, low-fat meal replacement and nutritional snack bars, shake drink mixes and 4 flavors of Icelandic "Miracle Salt", all of which are 60% lower in sodium (a known cause of hypertension) and 40% higher in the beneficial elements magnesium and potassium. Global Village has an exclusive lease on the salt mine, a unique area in Iceland where, over millions of years, geothermal forces naturally transform the sodium, without altering it's taste'!

The growth of Global Village Market is driven by the convergence of two mega-trends, according to Barry. . . "Healthier eating habits, with less fat and cholesterol and the growth of home-based self-employment. Everybody's been reading for years how soy can lower risks of heart disease and breast cancer but until now there wasn't a soy product that tasted good enough to really make it into the mainstream.

Barry explains why the company's Initial Public Offering is not listed on NASDAQ: "We wanted to offer the lowest fees and the highest level of security so everybody from the smallest to the largest institutional investor was protected. The World Investors Stock Exchange www.wise-exchange.com - is the only stock exchange in the world that can guarantee investors that they will not lose their investment. All stocks listed on WISE carry

Stock Value Bank Guarantees (SVBGs) that ensure the return of the initial investment plus a reasonable rate of return.

Charles Webb, executive V.P. of the WISE Exchange reports: "There's a tremendous groundswell of enthusiasm for this stock. Even in the pre-issue period we were inundated with requests for infomation from people who saw this a as great addition to their portfolios. The sky's the limit in terms of value appreciation, underpinned by the security of our unique Stock Value Bank Guarantee".

Barry believes that Global Village Market is the ultimate feel-good opportunity: "the products taste great, you know it's healthier and you know you're helping people."

To find out more visit www.gvmarket.com or call 888-GVMARKET. For information on the stock opportunity visit www.wiseexchange.com.